Internet Marketing

Social Media Marketing

Also called ‘Connected’ or ‘Buzz’ marketing, social media marketing is a specialized form of internet marketing wherein your company can create directed conversations in a target market on a host of online social media platforms like blogs and social networking websites. The underlying aim here is to increase your company’s brand awareness by adding value to it in a very cost effective way.

We at Leo Networks do a thorough analysis of your product or service, your target market, the brand awareness levels, and more specifically, and then chalk out a strategy to fulfill your goals.
There different tools that are be adopted in social media marketing are;
Blogs: Creating a buzz online through blogs, replies and conversational engagement, with blogging communities.

Social Networking websites: Creation and management of multiple profiles across social networking websites like Orkut, Face book, twitter, etc.

Video sharing: Posting viral video clips on video sharing websites.
Image sharing:  Posting images, artwork and photographs on image sharing websites

Q & As: Online buzz creation through questions and answers.

Social Bookmarking: Generation of traffic through bookmarking with popular social bookmarking sites

Quizzes, Polls and Surveys: Development, design and distribution of questions and trivia online to create relevant interest and awareness

Classifieds: Posting online classifieds on multiple websites
There are many merits associated with connected marketing. The most attractive is its cost – effectiveness and its scope. It allows you to virtually reach out to people that you possibly cannot by using offline media, without adding any significant cost to the company. Connected marketing helps  you to increase your brand awareness; it allows you to drift traffic to your website and other desired portals; helps you generate and acquire quality prospects; helps you identify the customer sentiments and thus aids in development of strategy; and it facilitates maintaining valuable relationships with your customers by allowing quick feedback.